B2E Data Blog
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Leveraging National Consumer Data: 4 Business Use Cases
Make Data-Driven Marketing Decisions with A/B Testing
It’s Time to Start Building Your First-Party Data
After Cookies Comes Topics
Four Reasons Modern Sentiment Analysis is Crushing Old Methods
B2E Earns Four Recognitions at AMA Iowa 2022 NOVA Awards
Five Ways to Use Weather Data This Summer
Who Are Your Most Profitable Customers?
Are You Ready to Deliver the ‘Phygital’ Experience to Customers?
Marketers Need to Prepare for a Cookie-Less Future
Can Direct Mail Still Produce Worthwhile ROI in 2022?
Are You Overlooking This Key Data Security Issue?
Make Sure These Four Metrics are on Your Digital Ad Dashboard
The Science of Making a Good Marketing Offer
Is Your Business Capitalizing on Google Trends? 4 Ways How
Turning Anonymous Website Visitors Into Profitable Leads
Is Pie Bad? Only When It Comes to Data Visualization Charts.
Data Cleansing Best Practices to Start Now
Why Dirty Data is Killing Your Data Marketing Results
How Weather-Triggered Marketing Creates More Meaningful, Effective Interactions with Customers
Use Geomarketing to Reach Your Competitor’s Customers
Three Ways Mobile Advertising IDs Can Help Marketing Leaders
IP Targeting Might Be Exactly What Your Marketing is Missing
5 Ways to Be Successful in Marketing
Defining Data by Party
A Project with B2E
Why Your Website Matters
3 Reasons Digital Marketing is a Must Have
Life Events Should Make You Go “Hmmmmm….”
Audience Behaviors During COVID-19
Marketing in Times of Fear
A Model for Tackling Attribution
Let’s Get Moving!
Stop Losing Leads! Let’s Retarget.
Try Something New: MotusMobile™ Campaigns from B2E
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