Consumers love shopping online – but they’re not going to abandon bricks-and-mortar anytime soon. If it’s any indication, even the king of online retail, Amazon, has been opening physical stores.
Are You Ready to Deliver the ‘Phygital’ Experience to Customers?
Mar 25, 2022 1:11:20 PM / by Keith Snow posted in customer data, consumer behavior, customer journey, phygital experience, audience channel preferences
Can Direct Mail Still Produce Worthwhile ROI in 2022?
Jan 13, 2022 2:59:10 PM / by Keith Snow posted in direct mail, marketing behavior, consumer behavior, marketing sherpa, B2E Case Study
Is direct mail still a good way to reach your target audience in 2022?